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Cassandra Rosenthal Cassandra Rosenthal
Learn how this pivotal shade can elevate your brand's offerings and connect with the eco-conscious consumer of tomorrow.
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WGSN Social Analytics brings you the lowdown on the biking trends to focus on and the ones to approach with caution, as forecasted on WGSN Sports & Outdoors.
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Our interior trend forecasting experts were on the ground for the September edition of Maison & Objet in Paris, checking out the latest trends from emerging designers and businesses showcasing their recent launches and innovations for 2025.
We’ve handpicked a preview of the most inspiring shows coming up – from galleries delivering micro-moments of joy to hip-hop jewellery and fashion retrospectives.
Charli XCX’s new album BRAT has taken off among young fans and queer communities, both online and off. We explore how experiential and guerilla marketing as well as co-created stunts have helped generate buzz.
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WGSN experts report live from Milan Design Week, the world’s biggest event dedicated to design and innovation. Join our team on the ground as we showcase the most inspiring Colour and Interiors innovations across Milan.
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The WGSN Beauty team was on the ground at Cosmoprof Worldwide 2024, checking the trends and products presented by the 3,000+ exhibitors.
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The global secondhand apparel market is set to grow three times faster* than the global apparel market, with Gen Z leading adoption. Coupled with the cost-of-living crisis, Gen Z will continue to power the thrift movement in search of more affordable alternatives in the year ahead.
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Just in time for Coachella, we round up the latest inspiring retail, food and culture concepts to check out in Los Angeles. Discover our hit list of newness and plan your trip with our city guide.
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Overproduction remains one of the fashion industry’s biggest problems, but it doesn’t have to be this way. To help brands solve this problem, WGSN has teamed up with OC&C to reveal how more accurate forecasting can be used to tackle overproduction head on. 
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Explore who are the kidult consumers, how they are reversing adulthood trends and how brands can connect with them.
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