We identify two emerging customer priorities that will significantly impact all industries in 2025 and beyond.
WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
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Your cheat sheet to the A/W 25/26 catwalk colour trends is here!
The 39th edition of South by Southwest took place between in Austin, Texas where WGSN and Grupo Boticário presented the future of beauty.

The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia.
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Normally Carla Buzasi the CEO of WGSN asks the questions in the Lives of Tomorrow podcasts, but in this special end-of-the-year episode we put Carla in the hot seat. As the year draws to a close, she reflects on her personal career highlights, the recent sale of the company to Apax Partners, her measure of success and…

As the year draws to a close, we tickle your tastebuds and take a look at how annual festive food and drink traditions are changing with new twists and emerging trends. Hosted by our Editorial Director at WGSN Bethan Ryder, with Director of Food & Drink Jen Creevy and Strategist Millie Diamond adding insight and…

WGSN CEO Carla Buzasi’s conversation with Sally Joyce, trend design lead of womenswear at British multinational retailer Marks & Spencer, explores trend forecasting within Marks & Spencer and how it’s used WGSN to stay relevant among new cohorts and the fast pace of trend cycles.

Solar innovations from around the globe are making the sun an increasingly reliable and affordable power source.

Exploring the finer details of the intimates and lingerie market is our special guest host Francesca Muston, VP of Fashion at WGSN.

WGSN CEO Carla Buzasi and Dor Skuler, CEO and co-founder of Intuition Robotics, discuss the future of aged care and AI’s role in it.
