WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
The 39th edition of South by Southwest took place between in Austin, Texas where WGSN and Grupo Boticário presented the future of beauty.

The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia.
From Paris to Berlin Fashion Week, the start of the year is always a whirlwind in the trend forecasting industry.
Discover your key to Gen Z in Asia, Fandom Culture.
Discover our trend predictions for the upcoming fashion week season.
Your exclusive preview of WGSN’s Top Trends for 2025 and Beyond
From Fake Foods to Day-jamas, we’ve got the inside scoop on the top consumer trends for 2025.