Throughout, our S/S 22 key colours, we have balanced the desire for newness with the need for familiarity, with green, blue and yellow tones that feel reassuring and consistent, and juicy pink and orange tones that bring excitement and optimism to the season. Our final key colour for S/S 22 and named WGSN’s colour of…
WGSN Insider
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Introducing Digital Lavender as our Colour of the Year for 2023.
WGSN Insider
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During this turbulent and tough time, so many of us have found a new reality for working, socialising and parenting, all without leaving our homes. Getting to grips with a new daily routine, social distancing from loved ones and a lot of extra time on our hands can sometimes make us feel overwhelmed and anxious, but…
Joanne Thomas
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Colour has never been more important in design than now. In a period of peak information and diminishing attention spans, it is your best tool to cut through the clutter and stand out. As more and more consumers are scrutinising brand values and looking to buy into not just a possession, but also a story and a…
WGSN Insider
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What sits across all areas of design? What can make or break a collection? What does every design season kick off with? Your color palette.
Joanne Thomas
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Throughout history and across different cultures, red has always held a strong political, social, emotional and symbolic meaning. From love and passion to anger and aggression, this scarlet hue seems to wield a powerful, psychological power.
Joanne Thomas
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As we journey towards 2021, technology will not just be about what it can do, but what we can do with it.
WGSN Insider
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In our increasingly visual age where we have a surplus of information and a shortage of time, color will be an increasingly important way to cut through the noise.
Joanne Thomas
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