May 01, 2024
28:07
WGSN CEO Carla Buzasi discusses the future of the creator economy with Mae Karwowski, CEO and founder of Obviously, a technology-led social influencer marketing agency. Tune in to find out about the future of the Creator Economy, hear tips about how brands should collaborate with creators, and how niche content and penetrating sub-communities is an effective way of reaching the most committed audiences.