Want to stay ahead of the curve and capture the hearts (and wallets) of tomorrow's consumers? Join Carla Buzasi, CEO of WGSN, at FUTR Europe for an exclusive deep dive into the trends that will shape all industries in 2027. Discover the strategies to capture attention, build loyalty and gain market share.
In 2027, a brand’s success will hinge on repairing trust and bringing fun and play to the everyday. Meet the four consumer profiles and discover the sentiments that will drive purchases and brand loyalty in the upcoming two years, when we will see a new emphasis on time – how we spend it, how we defy it, and how we grow alongside it.Join WGSN, the global authority on consumer trend forecasting, for a deep dive into what consumers will want in 2027, and what you need to do to win minds and market share.
Join WGSN and Coloro for an exclusive LinkedIn Live to reveal the 2027 Colour of the Year and discover how industry experts use data and market-leading insights to accurately forecast the need-to-know colour two years in advance.
Join WGSN Head of Food & Drink Claire Lancaster to meet the four consumer personas set to drive business growth in 2027 and beyond. Learn how to align emerging needs and values with current trends in the sweets and snacks industry and pinpoint investment opportunities for future product success.
Join WGSN, in partnership with Soho House Colombia and Bogotá Fashion Week, presents an exclusive study on Latin Effervescence: Latin America as a global creative epicenter and its impact on business.
Join WGSN for the second edition of the customer-only event focused on the fashion industry: WGSN Fashion Summit. Designed to address the main pains, opportunities and challenges, we will analyze and address together the main insecurities of the fashion market and how to look to the future with more security.
Join WGSN at Rio2C and understand the parallel between Generation Beta and Alpha and talk about commonalities and differences between these two age groups.
The year is 2026 and it will be known as the year of redirection. With 49% of the world's population going to the polls in 2024, it is expected that next year will see new political and economic scenarios that will directly impact consumers and their consumption relationships. Join WGSN and discover the main movements that will impact the market and how they will emerge in new behaviors and interpersonal dynamics.
Join WGSN Consulting Director Helen Sac to discover the consumer insights that will shape 2025 and beyond, and explore retail strategies to meaningfully connect with consumers.
To prepare your business for the future, join Daniela Penteado, Trends Specialist at WGSN at Licesing Co 2025 in a talk about consumer feelings and emotions 2027